J-TRIP

Asakusa, Japan: New Efforts for Tourism

Aired: Mar. 25, 2021

Rickshaw tours are one of the most iconic attractions in Tokyo’s Asakusa area, in which visitors enjoy the feeling having traveled back to the old days. However, due to COVID-19, visitor numbers have fallen drastically. This segment features Sato Tsutomu of rickshaw tour company Fukurouya, and his efforts to develop a new style of tours working with local dining establishments, taking new steps to bring back the area’s hustle and bustle.

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Exploring Tokyo on a rickshaw tour
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Bento lunch box served during the tour
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Kaminarimon Gate
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Kuramae Shrine

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